In the Austrian Press

Mona Pearl, Philip Kotler and CK Prahalad’s interview following the 1st Global Peter Drucker Forum: the global search for consumers

Global entrepreneurship & collaboration, everything remains different and social justice: three key thought leadership concepts to redefine the global economy for 2010 and beyond.

Mona Pearl, the founder & COO of BeyondAStrategy in Chicago looks at global entrepreneurship, innovation and collaboration as a driver for future world peace and economic stability. “Many CEO’s just don’t focus on successful global strategies and the need to in-source the expertise for global success”, says Mona Pearl, following a KPMG study highlighting that one out of two US companies trying to go global – fails.

A superb and brilliantly invigorating gathering of the top management minds took place in Vienna, the Austrian capital on November 19 – 20, 2009. They all came to celebrate and commemorate the hundredth anniversary of the birth, in this city, of Peter Drucker, the father of modern management who died in 2005 just short of his 96th birthday. His widow Doris, age 98, has come over from the States to see it all for herself.

Following the conference, the Austrian economic magazine, FORMAT has interviewed three thought leaders on where should the world look for opportunities in this time of crisis? What are the big goals and focal areas for management as we approach 2010 and beyond?